Franchising

Assessing Franchise Opportunities

Posted by on July 10, 2008 at 8:32 pm

This article raises a number of important questions and handy hints to consider when assessing franchise opportunities. SHARE THIS PAGE: Bookmark on Delicious Digg this post Recommend on Facebook Buzz it up share via Reddit Subscribe to the comments on this post Print for later Bookmark in Browser Tell a friend

The Right Marketing Materials

Posted by on July 10, 2008 at 8:32 pm

It starts with the development of the story, which should percolate through the marketing materials, like the franchise brochures, website, newsletters and videos. CEO of iFranchise Group, Mark Siebert, shares his knowledge of the essentials. SHARE THIS PAGE: Bookmark on Delicious Digg this post Recommend on Facebook Buzz it up share via Reddit Subscribe to [...]

Online Search Tactics for Finding Your Dream Business

Posted by on July 10, 2008 at 8:32 pm

Learning about franchising and finding the ideal franchise needn’t be the arduous task it was 10 years ago. Pamela Gold explains how many stages of the selection process can be undertaken online. SHARE THIS PAGE: Bookmark on Delicious Digg this post Recommend on Facebook Buzz it up share via Reddit Subscribe to the comments on [...]

The Six Stages of Franchise Relationships

Posted by on July 10, 2008 at 8:32 pm

Corporate psychologist Greg Nathan talks about the relationship between franchisors and franchisees. Read about what Greg identifies as the six stages of franchise relationships. This model will be of interest to prospective and existing franchisors and franchisees. SHARE THIS PAGE: Bookmark on Delicious Digg this post Recommend on Facebook Buzz it up share via Reddit [...]

China: The Mother of all Franchise Markets

Posted by on July 10, 2008 at 8:32 pm

Returning from a recent trip, Jerry Wilkerson explains the huge potential (and complex challenges) encountered by foreign franchisors entering China. SHARE THIS PAGE: Bookmark on Delicious Digg this post Recommend on Facebook Buzz it up share via Reddit Subscribe to the comments on this post Print for later Bookmark in Browser Tell a friend